‘More revolutionary, the team discussed the idea of radical low impact-economic housing, that could be extremely interesting in cities in great expansion (as we have learned 60 million people move into cities each year in developing countries). By applying latest technology in house building and energy generation, we could develop communities that ensure quality standards of life with low impact of cost and carbon, making them accessible to newcomers with business models that include the house and its energy supply.’
As we were starting to build, the phenomenon previously referred as TED Magic kicks in: It just so happens that on Thursday, a company called Pavegen was scheduled to talk about it’s product. Laurence Kembell-Cook designed tiles which harness people’s footsteps and turn them into energy–an idea that was once referenced in our early discussions.
In the spirit of TED, the team realized we needed to use the resources around us to our advantage. We worked with Kiel, the artist, and Laurence, the inventor, to incorporate Pavegen to power the city. People will feel the joy of powering a city with their own two feet, and also give us a focus group to see whether they felt prideful of that accomplishment; an affect we believe to be the key to changing consumer behavior.
In a few hours we were all working together and progressing fast:
After a long day of work on Thursday, on Friday morning finally everything came together, just in time to show it to get TEDActive to power the lights.